Cordial @ eTailWest
Come see how email is changing.
Springs Ballroom Suite E
Tuesday & Wednesday
All Day | Couch lounge, snacks, refreshments
By Appointment | 1-on-1 Session with Marketing Guru
3-5pm | Mixing Machine Learning and Marketing Happy Hour
Guru Session with Alessandra Souers
Email Marketing Guru
Get 30 minutes 1-on-1 with Alessandra, an award-winning digital marketer with nine years of experience building email marketing programs. For the last five years, she helped lead the marketing efforts for JibJab, the Internet’s expert at putting faces in funny stuff, growing its premium subscription business through email marketing, funnel optimization, content merchandising, and user engagement.
She recently founded her own consulting firm, Essex, to help build and improve marketing programs for direct-to-consumer businesses.
Alessandra is a recipient of the 2015 eec Stefan Pollard Email Marketer of the Year Award, was recognized as a marketing leader on Direct Marketing News’ 40 Under 40 list in 2016, and is a board member for the Email Experience Council.